Blackbird Public House

I oversaw all components of this substantial brand redirection and space renovation. I created a coherent brand that embodied and elevated modern pub culture. In addition to a reenvisioning of the space through an overseeing of signage, awning, venue collateral (e.g., coasters, menus), branded glassware, and staff attire, I also was responsible for launching and marketing the pub through its website design, UX/UI optimization, interactive social media strategy, and ongoing customer promotions. My photography of the interiors and the food/drinks spotlighted the pub as a convivial, multifunctional social space.

Creative Direction, Branding, Design, Signage